Choosing the Right Punha Katta Operating Structure
Two structures, one community mission. Understanding the difference between franchise-operated and company-operated models helps partners make the right choice for their space.
When a partner decides to open a Punha Katta, one of the first practical questions is how it will be run day to day. Aaroha Om offers two operating structures, and the right choice depends on what the partner brings to the table and what they want from the relationship.
Partner-Run: You own and operate
In the Partner-Run structure, the partner owns the centre and manages daily operations. Aaroha Om provides the brand, the programming curriculum, the training, the monthly activity calendar, the operating playbook, the membership sales system, the marketing guidance, and ongoing quality support.
This structure works well for partners who want to be actively involved in building the community. People who want to know the members by name, who enjoy being present in the space, and who see the centre as a direct expression of something they believe in.
Aaroha Om-Run: You own, we operate
In the Aaroha Om-Run structure, the partner owns or invests in the space while Aaroha Om manages operations, programming, team coordination, quality, and monthly optimisation. The partner retains ownership and financial participation without carrying the day-to-day operational responsibility.
This structure suits space owners, real estate investors, and business people who believe in the opportunity but want a professional operating partner to run the centre with structure and consistency.
Both structures share the same community mission. The difference is who leads the daily experience.
How to decide
The honest question is this: do you want to be in the space every day, or do you want a professional team to build and run it for you? Neither answer is wrong. Both structures are designed to produce the same quality of member experience and the same community outcomes. The right choice is the one that fits your life, your skills, and your ambition.
Aaroha Om's team will walk through both options in detail during the partnership conversation. The goal is a structure that allows the centre to thrive and the partner to feel good about their involvement for years.